1+1 Media Receives 6 BigData Awards
On June 6, the VIII annual BigData Awards Ceremony took place in Kyiv - a prestigious award in the field of television viewing, which is received by channels for high results in the Big Data Rating system during the year. The award symbolizes the recognition of the high quality of the content of TV channels by viewers.
This year, 1+1 Media's own and partner TV channels received six awards in key categories.
Thus, according to the results of viewer viewing in 2024, the TET TV channel received the "Serious Challenger" award in the entertainment TV channel category, PLUSPLUS once again won the "Best FAST Channel" award, and Bigudi - "Best TV channel showing series". Also, the UPL TV channel, launched in early 2024 together with the UPL team, won the "Best Sports TV Channel" nomination. This is a vivid example of how a new player can gain the trust of the audience.
“Our joint project with UPL TV, which was launched in February 2024, became a unique “performance” in the history of Ukrainian football. No one had ever teamed up on such a scale before, but thanks to our joint work, a wonderful product was created. And this year it has already taken a leading position among all sports channels. We continue to provide a large number of matches, be responsible for the production and quality of broadcasts, so that the demand from fans only increases,” commented Danylo Shchestyuk, head of digital projects at 1+1 Media.
The FAST channels were not left out: “The World Inside Out” and “SpongeBob” of the partner platform Kyivstar TV. Thus, “The World Inside Out” received the “Best FAST Channel” award, and “SpongeBob” topped the rating of children's channels in the category.
“This award is not only a summary of the achievements of the Kyivstar TV content development team, but also a challenge for the future: to be even better, bolder, more innovative. We promise to continue to search for and create content that will give viewers a lot of cool and bright emotions,” said Igor Polosmak, Deputy Commercial Director of 1+1 Media.
In total, 1+1 Media and its partner channels have already won 32 Big Data Awards. The number of awards increases every year.
