NewsNews14 July 2020

1+1" is celebrating its 25th anniversary and started the campaign with a bright promotional video with Ukrainian stars

This year, the TV channel "1+1" celebrates its 25th anniversary. In honor of the important date, the TV channel is starting a bright promotional campaign that will last until the end of 2020.

"1+1" is a nationwide Ukrainian-language TV channel that began broadcasting in September 1995, effectively starting modern Ukrainian television. For 25 years, "1+1" has been informing Ukrainians about the most important events in the life of the country and experiencing sad and happy moments with the audience.

During the years of active activity, the team of the TV channel implemented unique projects for Ukrainian television, created TSN and "Breakfast with 1+1". "Breakfast with 1+1" is the undisputed leader of morning shows on Ukrainian television, and TSN gathers millions of viewers around the screens every evening*.  

 

Among the most popular programs of the TV channel are "Dancing with the Stars", "Voice of the Country", "Voice of Children", the series "School" and "O Stanny Moskal", the travel show "The World Inside Out" with Dmytro Komarov, the reality show "I'm Changing a Woman". and "Blind Marriage". And also the documentary projects " Split into atoms", "Ukraine. Returning one's history", "Treasures of the Nation" and a full-length film based on Vasyl Shklyar's novel "Black Crow", which became an event for the whole country, and other projects.

Today, the channel continues to develop, dictating high standards for the entire industry.

"1+1" has been at the center of the country's life for 25 years. Since its foundation, the channel has "grown up" together with the country, supporting its independence and the development of Ukrainian culture. Many impressive projects are behind our 25 years of work. We are grateful to every viewer for the support, trust and love felt by the entire "1+1" team. This motivates us to become better every day and continue to set the bar of high standards for the entire Ukrainian media market", comments the General Director of 1+1 media Yaroslav Pakholchuk .

 

Video: h ttps://www.youtube.com/watch?v=8myRItie0g8

 

The promotional campaign for the anniversary celebration began with a bright promotional video "25 words about 25 years", in which the stars of the TV channel "1+1" gathered - Alla Mazur, Nataliya Moseichuk, Lidiya Taran, Nelya Shovkoplyas, Yehor Gordeev, Ruslan Senichkin, Lyudmila Barbir , Dmytro Komarov , Kateryna Osadcha, Yuriy Gorbunov, Kateryna Kuhar, Vladyslav Yama, Anastasia Kamenskikh (NK), Oleksiy Potapenko (PTP), Tina Karol, Dmytro Monatik, Stanislav Boklan, Oleksandr the Reverend, Yevhen Koshovii, Olena Kravets and others.

In the clip, the stars say words that for them became an association of work on the TV channel "1+1" and time spent with the audience. For example, the hosts of the morning show "Breakfast with 1+1" Nelya Shovkoplyas, Yehor Goreev, Ruslan Senichkin and Lyudmila Barbir appear in the video with the giant numbers "25 years" and mention "friendship, inspiration,   dreams and traditions".

The star couple of presenters, Kateryna Osadcha and Yuriy Gorbunov, whose fate was brought together by work on the show "Voice of the Country", in the shot are riding around the city on a moped and talking about tenderness and love. At that time, for Natalia Moseychuk, the host of TSN and the political talk show "Right to Power" , 25 years together with the viewers of "1+1" is a story about responsibility. And for Dmytro Komarov, the author and host of the travel show "The Upside Down", who swims along a snowy river next to icebergs in the video, these are adventures.

Coaches of the show "Voice of the Country" Tina Karol, NK, PTP and Monatik ride a red car with a festive cake and say the words "Freedom", "Strength", "Family" and "Holiday".

At the end of the video, all the stars of "1+1" gather together at a friendly party, where they chat and celebrate the TV channel's birthday in an atmospheric way.

Details of the next stages of the 25th anniversary campaign will be announced later in the announcements of the "1+1" channel.

Read also