NewsNews2 January 2018

Channel "1+1" has traditionally become the leader of television viewing on New Year's Eve

In addition, in 2018, the "1+1" channel continued to demonstrate high television viewing results: on January 1, the channel was in the lead with a share of 16.3%/16.8%. On the first day of 2018, the TV premiere of the Ukrainian blockbuster "DZIDZIO Contrabass" was held on the "1+1" channel with high ratings: the share of the film was 26.1%/21.8%. The product led by a significant margin in the display slot. Also, the release of "TSN" on January 1 passed with a record share - 22.8%/22.3% (18-54 (Ukraine)/ 18-54 (50K+)) - this is the highest indicator of the program since 2015. In addition, the news became the most rated program on Ukrainian television on January 1 (rating – 8.6%/7.7%)"

*Highest rating among programs lasting more than 10 minutes.

Indicators are calculated on the basis of previous data. TV audience research data belong to ITK; panel operator – Nielsen; monitoring - Communication Alliance. Data provided by 1+1 TV channel. The indicators are calculated for the target audiences: 4+ (Ukraine), 18-54 (Ukraine) and 18-54 (cities 50K+). More information on indicators and definitions of target audiences in the glossary of ITC http://tampanel.com.ua/about/glossary/

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