NewsNews9 August 2021

TV channel 1+1 became the leader of TV viewing according to the results of the first week of August

TV channel 1+1 shows high ratings. Thus, according to the results of the first week of August (August 2-8), 1+1 holds a confident leadership among all national TV channels of Ukraine. In particular, the average share of television viewing was 9.0% for the audience 18-54 (50 thousand+).

This week, two 1+1 projects showed their record figures at once - the August 4 and 5 editions of the infotainment show "Your Day" with shares of 11.0% in the audience 18-54 (50 thousand+), as well as the morning show "Breakfast . Weekend" for August 7, the share of which was 17.0%, and this is the best results of the project since 2016.

The main issue of TSN on August 8 became the best program of the day and the entire week on Ukrainian television, collecting a rating of 3.4% and a share of 15.0% in the audience 18-54 (50 thousand+).

Such affection of the audience is due to high interest in the content of the TV channel:

- during the editions of "Your Day" on August 4 and 5, the presenters revealed a wide variety of topics - about the accumulative system of pensions, the victory of Ukrainians at the Olympics in Tokyo, about new participants of the "Dancing with the Stars" project, etc.;

- in the issue "Breakfast. Weekend" on August 7, hosts Valentina Khamayko and Oleksandr Popov were visited by Olympic gold medalist Zhan Beleniuk, who shared exclusive details of his participation in the competition;

- in the main issue of TSN, which spoke from Zhytomyr, they talked about: The medal result of Ukrainians in Tokyo; What was 2018 like for the history of Ukraine;

- anniversaries of pseudo-elections in Belarus, etc.

 

*Overnight data on 09/08/2021, Live, 06:00-26:00

All other data is provided by audience 18-54 (50 thousand+), TV audience research data belongs to ITK; the operator of the panel is Nielsen.

 

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