NewsNews1 February 2022

TV channel 1+1 became the leader of television viewing according to the results of January

The flagship TV channel of the 1+1 media group successfully started the year, becoming the leader among all channels with a share of 8.9% in the audience 18-54 (50 thousand+).

 

In particular, the premiere of the 12th season of the main vocal show "Voice of the Country" took place with a share of 15.0% and entered the TOP-3 best programs in January. In the second place in the TOP programs of January - TV premiere of the new part of the most popular Ukrainian film franchise "Crazy Wedding-3". The film became the best film of the month with a share of 19.0%.

 

In addition, the start of the new comedy series "House of Bobrynsky" from Studio "Kvartal 95" became the best premiere of the day . On Monday, January 31, viewers expressed their commitment to the product with a 9.6% share of TV viewing. About 1.6 million watched in the first series the life of the family, which changed in an instant due to the holding of a spiritual session.

 

Also during January, "Breakfast with 1+1" and Television News Service (hereinafter - TSN) held the lead. Traditionally, the whole country wakes up together with the morning show, as evidenced by an average share of 14.7%, and viewers learn about the main events of the country and the world thanks to TSN, the average share of which was 11.9%.

 

We remind you that Ukrainians traditionally celebrate the most important holidays and dates with the 1+1 TV channel. So , according to the results of December 31 - January 1, 1+1 became the absolute No. 1 among all TV channels . On December 31, the channel demonstrated its superiority in all parameters : the share of TV viewing during the commercial day was 16.5%, in prime time (20:00-25:00) - 19.4%. On January 1, TV channel 1+1 was the leader with a share of 12.5%.

* The data are given for the audience 18-54 (50 thousand+), coverage — for the audience 4+ (all of Ukraine)

06:00-26:00, Data for February 1, Overnight 2TSV

TV audience research data belong to ITK; the operator of the panel is Nielsen.

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