NewsNews11 January 2021

TV channel 2+2 entered the TOP-6 according to the results of TV viewing in the first week of the year

The TV channels of the 1+1 media group continue to show impressive results. During the first week of 2021, the 2+2 channel confidently occupies the sixth position among the TOP-6 national TV channels of Ukraine.

Share of TV viewing 2+2 in the period from 4 to 7 in January, according to the audience 18-54 (50K+) was 4.8%, which is the best result of the channel in the last six months and enabled the broadcaster to take and hold the 6th position among the most popular nationwide TV channels of Ukraine during the week.  

In addition, the share of television viewing of channel 2+2 by the audience of Men 18-54 (50K+) was 6.4%, which made it possible to occupy the 4th position among all national TV channels of Ukraine.

During this period, Ukrainians watched the programs of their own production the best, in particular, according to the audience 18-54 (50K+), the share of television viewing of the series of documentary programs "The Lost World" was 5.4%, and according to the audience Men 18-54 (50K+) - 7.5% %; the series "Cop Wars. Odesa" won a share of 5.3% in the audience 18-54 (50K+), and 7.3% in the audience Men 18-54 (50K+).

2+2 was best watched on January 6, the channel's indicators reached high marks. In particular, the average viewing share for the audience 18-54 (50K+) was 5.7%, and for the audience Men 18-54 (50K+) – 8.4%.

"Currently, the channel's team is working on increasing the projects of its own production, developing new exciting stories, in order to get a decent rating from the audience thanks to even more interesting, bright, exciting content even in the high season," commented the general producer of the 2+2 TV channel, Serhii Kyzyma.

We will remind you that earlier there was another TV channel of the 1+1 media group – "1+1" – according to the results of January 7, it took first place among Ukrainian channels, gaining a share of television viewing of 10.8% for the audience 18-54 (50K+).

In addition, during the first 7 days of the new year, the "1+1" channel held the lead in the audience of Women 18-54 (50K+) with an average share of 10.2% and Women 35-44 (50K+) with an average share of 11.3 %.

All figures are given according to the results of the financial day 6:00-26:00

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