NewsNews14 March 2018

1+1 media received gold and silver at PromaxBDA Europe Awards 2018

On Tuesday, March 13, 1+1 media won two PromaxBDA Europe Awards international awards in the field of telepromotion and design. The gold was awarded to the opening credits of the Ukrainian documentary film "Children of Victory", and the organization of the promotional campaign of the "News Museum" project brought the group silver.

Titles for the tape "Children of Victory" developed by the marketing team of 1+1 media won first place in the nomination "Programme Open/Titles" from the projects of the German channel "TV 2", the Italian "RAI Radiotelevisione" and the company "Motionmakers". Another work from 1+1 media also competed for victory in this nomination - the opening credits of the documentary film "Ukraine. Returning your history - 2". Rivals of the News Museum in the category "Experiential or Stunt Promotion for a Consumer" were the cases of the Italian FOX Networks Group, Discovery and CHANNEL 5.

"The opening credits are one of the most prestigious award nominations and, at the same time, the most difficult. Victory in it is difficult and worthy. Our entire team are great guys!", comments Olena Martynova, director of strategic marketing at 1+1 media.

"This is the second European award for the News Museum. We are happy that the project, which captivated thousands of Ukrainians, is recognized by the professional community outside the country," comments Svitlana Paveletska, PR director of 1+1 media.

We would like to remind you that five 1+1 media promotional campaigns were included in the PromaxBDA Europe Awards 2018 shortlist. In particular, in addition to the finalists, the applicants included the updated logo of the "2+2" TV channel and the logo of the "Model XL" program.

The names of the winners were announced on March 13 at the Award Ceremony in Rome.

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