NewsNews19 April 2024

Drones for DIU and support for veterans: 12 social campaigns have been implemented since the beginning of the year in the United News marathon

In the first quarter of 2024, 12 important national social promotional campaigns were broadcast on the national telethon "United News".

Another 4 special promotional campaigns were initiated and implemented by the marathon itself.

The following campaigns were implemented in cooperation with the government:

  • Supporting the economy: paying taxes, supporting national producers;
  • "Made in Ukraine" campaign
  • "Cities of Strength;
  • How are you? Mental health program;
  • support for veterans;
  • counteracting violence;
  • mine safety;
  • evacuation.

The telethon has also contributed to supporting mobilization campaigns and defense forces, including

  • recruitment campaigns of the defense forces;
  • promotion of a special platform - LobbyX;
  • chevrons of victory;
  • The National Guard is 10 years old;
  • image videos of troops/services.

Separately, the telethon team initiated and implemented 4 more special promotional campaigns of its own:

  • "Fighting. We work. We will win" dedicated to the second anniversary of the full-scale invasion of Russia;
  • Military commanders and colleagues in the Armed Forces;
  • A large-scale collection of Drones for the GUR;
  • Campaign on religious freedom "United in Faith in Ukraine".

As part of these campaigns, more than 132 social videos were created and broadcast 9100 times during the marathon. This is 4550 minutes of airtime. 

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