NewsNews18 January 2019

"Breakfast with 1+1" showed record viewing results in 2018

"In 2018, we implemented a number of landmark projects. We took a special approach to our first documentary-musical film - "Happy Birthday, Dude", dedicated to Kuzma's 50th birthday. Not only because for us this is an experimental genre, but also because for our entire team Andriy Kuzmenko is an entire era. During traditional charity marathons in 2018, we managed to collect 1 million 800 thousand hryvnias to support the social projects "Right to Education" and "Make a Dream Come True". We have opened a new studio under the open sky, and now in the warm season the presenters welcome guests on a cozy terrace. During the year, we had the most authoritative guests, including popular Ukrainian stars, ministers, politicians and the legendary robot Sofia, - says Yuliya Zhmakina, director of the morning broadcasting department of the "1+1" channel. - In 2019, we are preparing many novelties that, I hope, will bring us even closer to the audience."

It should be noted that last year "Breakfast with 1+1" won in all three nominations of the prestigious "Teletriumf" award, which are dedicated to morning programs. Thus, "Breakfast with 1+1" was recognized as the best morning information and entertainment program. Ruslan Senichkin received an award on stage for the victory in the nomination "Host of the morning information and entertainment program", and the main director of "Breakfast" Daria Kachkovska won the first place in the nomination "Director-producer of the morning/daytime program".

Panel operators - GFK (2003-2013) / Nielsen (since 2014) monitoring - Communication Alliance. Data provided by 1+1 TV channel. The indicators are calculated for the target audiences: 4+ (Ukraine), 18-54 (Ukraine) and 18-54 (50K +). Read more about indicators and definitions of target audiences in the ITC glossary http://tampanel.com.ua/about/glossary/

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