"Breakfast with 1+1" set a television viewing record for 13 years

The audience's devotion to the morning show "Breakfast with 1+1" continues to grow - the program has broken its own record for television viewing over the past 13 years. According to the results of the previous week, April 8-12, 2019, the share of "Breakfast with 1+1" in the audience 18-54 (50K+) reached 15.9% - this is the highest indicator of the program since 2006. Also, "Breakfast with 1+1" continues to confidently hold the leadership in the morning slot, significantly ahead of the TV products of other channels.

"For our team, viewers are the main source of motivation and inspiration, and we are glad that the novelties of the season, aimed at establishing a closer connection with the audience, not only had a positive effect on the TV viewing figures, but also received many positive reviews. We are amazed by the number of people who want to join our talk show every Thursday, and the first results of live voting on the basis of the Viber platform inspire us to make the program even more interactive, and the audience even more involved" , - comments the director of the morning broadcasting department of the channel "1+1 » Yulia Zhmakina.

In addition, TV viewers very positively received a number of new sections that appeared since the beginning of the year - "Breakfast Rules. Children", "Frosin's weather", "#ТАКаШО" and "Breakfast about love".

Follow the news on the air "Breakfast with 1+1" every weekday morning from 6:30.

We will remind you that "Breakfast with 1+1" recently launched a live voting platform based on Viber. Polls are not limited to topics, and their results are announced on the same day during the live broadcast. For example, they may relate to the situation surrounding the conclusion of contracts with family doctors; musical, literary or gastronomic preferences of the audience, or images of the presenters. To influence the broadcast of "Breakfast with 1+1", to participate in the survey, join the program's Viber channel .