NewsNews23 September 2021

The YouTube channel of the travel show "The World Inside Out" has gathered two million subscribers

In September, the YouTube channel of the 1+1 media group "The world inside out" crossed the mark of 2 million subscribers. Last year, the project won a silver award from video hosting, and the most popular video on the channel was watched by more than 7 million people — it is an issue about Dmytro Komarov's travels in Indonesia.

In general, the channel broadcasts two projects of Dmytro Komarov at once - "The World Inside Out" and "Travel Ukraine", which are popular both on linear television, on the 1+1 TV channel, and on Digital.

By the way, one of the editions of "Travel Ukraine" became the most popular travel program in the history of Ukrainian television measurement, collecting a share of 21.7% in the audience 18-54 (50 thousand+) and a rating of 2.7%.

"We are proud when projects broadcast on television become popular in Digital. This testifies to the multi-genre content, which interests a diverse audience. "The world inside out" is our bestseller project, and the dynamics of the YouTube channel shows good indicators every month. Next is the diamond button, and it's definitely possible!", commented Oleksandr Kozachenko , head of the entertainment direction of content products.

The "World Inside Out" YouTube channel was registered on October 10, 2010. In total, videos on the channel have been viewed more than 420 million times. In addition, the 1+1 media group has 19 awards from YouTube video hosting — 6 gold and 13 silver buttons.

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