1+1 media presented New Year's digital activations for social networks and Telegram

For the third year in a row, 1+1 media presents a New Year's digital special project, within the framework of which it launches fan activations for users of social networks and Telegram messenger.

For followers of the Instagram page, thanks to the Advent-calendar in the story, the group offered to prepare for the New Year 2020 easily and in a fan-like way: choose a place of celebration, create a menu, choose a festive playlist, play and have fun. Also, following trends and adding a sense of humor, the corporate digital team of the holding initiated its own Olivier Vibes – an insta - mask that will allow even those who do not eat meat to "taste" Olivier. And subscribers will be able to be in the role of Santa by trying another insta-mask‒ MediaSanta .

For the Facebook audience, 1+1 media launched a special project with TOP managers — #ТопчикиВидТОПив, which, thanks to the advice of the group's management team, helps to adjust to the winter atmosphere: what to read, watch, cook, give as gifts, what traditions to follow.

For additional interactivity, author's stickers were developed in " Flashback in 2019 " telegrams . They allow you to remember the most epic and funniest moments of the year, to be nostalgic for the events of the past year and set you in a positive mood.