Ukraiński kanał telewizyjny 1+1 ogłasza zmiany personalne: Olga Zakharova zostaje mianowana producentem generalnym

In particular, Olga Zakharova, a manager with more than 25 years of experience in the media industry, has been appointed General Producer. Olha joined 1+1 media as Strategic Marketing Director in early 2023 and has been doing an excellent job since then, developing and implementing the group's overall marketing strategy in response to new challenges dictated by the company's business interests and the full-scale war.

‘I am confident that Olga Zakharova, who has extensive expertise in the television segment and media, will cope with the tasks assigned to her in her new role. I wish her comfortable cooperation and high performance!’ commented Yaroslav Pakholchuk, CEO of 1+1 media.

‘I am grateful to the company for their trust and offer to go through a difficult path together to return 1+1 to the top. This is not only a place in the ranking, but also leadership in the dialogue with the viewer about the difficult, about new meanings, values and narratives, about the Ukraine of the future. There are many challenges ahead, but with the talented and professional team of the TV channel, I believe that everything is possible,’ commented Olga Zakharova.

For now, Olga Zakharova will continue to hold the position of Strategic Marketing Director at 1+1 media. In his turn, Maksym Kryvytskyi, who was previously General Producer of 1+1 and Head of TV business at 1+1 media, will focus on the tasks of the TV business as a priority area at 1+1 media.

‘1+1 Ukraine needs transformations and qualitative changes to regain its leadership position and give Ukrainians the emotions they need. Therefore, we need to strengthen the channel's team with the best people. Olga Zakharova once stood at the origins of 1+1 and I am convinced that this unique experience will definitely come in handy. Congratulations!’ commented Maksym Kryvytskyi, Head of Television Business, 1+1 media.

We would also like to inform you that we are currently looking for a Programme Director for 1+1 Ukraine.