The Higher School of Media & Production presents the project for business "MediaUBusinessUp"
The Higher School of Media & Production continues to expand the offer of educational training formats and presents the "MediaUBusinessUp" project - a series of media business breakfasts aimed at HRDs, owners of medium and small businesses, PR specialists of companies and those who care about their personal brand. Trainers will be lecturers of the Higher School and specially invited experts. Breakfasts will be held once a month, and among the topics that will be discussed will be: communications; creation of non-standard projects; how to get a business on TV; corporate social responsibility (CSR) as a change agent for business; SMM for business; media advertising.
Each business breakfast is closed and designed for a limited number of listeners - up to 15 participants. The program will consist of a classroom session and informal communication with TV presenters, as well as a tour of the head office of 1+1 media. A feature of the project will be the possibility for participants of individual practice in the format of mentoring with a business improvement coach (an additional service from the Higher School of Media & Production).
"We are moving towards an ambitious goal, not only to share media expertise from professionals in our field, but also to bring the communication space of the business environment to a new, higher quality level together with top experts of various industries. I believe that businesses should share their successful cases, create modern standards and realize their goals in a simple way," emphasized Vitalia Konishchyuk, Head of Media Business Education at the Media&Production Higher School.
The first business breakfast, which will be about business and business etiquette, will be held by Yulia Yudina on September 10 . Yulia Yudina will talk about the rules and conventions of modern business etiquette, greetings and introductions in business circles, the sociality of the right hand, business cards, accents of business etiquette, summarizing the meeting. In addition, about reputable rules of conduct and dress codes, language etiquette: universal language etiquette formulas, business conversations and the use of gestures to increase influence in conversation. Also, the lecturer will share the secrets of addressing, returning attention during communication in a group of people and will talk about the main mistakes in self-presentation and communication.
