NewsNews13 September 2024

Registration for Kyiv Media Week'24 Forum is Open!

Registration is open for Ukraine's main media event – ​​Kyiv Media Week (KMW) forum, which will be held on October 3-4, 2024 in the UNIT.City innovation park.

The event is the largest Eastern European forum in the field of audiovisual content, which has been held in the capital of Ukraine since 2011.

Kyiv Media Week annually offers exclusive business events for TV, film and other content industry professionals and is a source of inspiration for a wide B2B audience interested in global trends, insights from international media experts and colleagues from the creative industries of other countries.

You can familiarize yourself with the program and register on the forum's official website.

"The program of the fourteenth KMW continues to follow the mission of the forum - to promote the development of the Ukrainian media industry and to raise topical issues that concern the audiovisual industry in the conditions of the third year of full-scale war. KMW has always been a platform for sharing the experience of Ukrainian professionals and learning from international industry leaders, discussing the current situation on local and global markets, finding new opportunities for development and cooperation, as well as discovering innovative approaches to creating and distributing content. I am proud that KMW has become an important annual milestone for a community of strong and creative people who introduce powerful projects and initiatives, make history in our media industry, and support and develop it despite everything. We are honored to welcome as our guests and speakers leading representatives of Ukrainian media groups, production and telecommunications companies and online platforms, the public sector and international organizations, the advertising market, experts in innovation, global trends in the world of AV content and many others. Join in!" - Kateryna Udut, head of Kyiv Media Week, director of MRM.

The two-day program of the forum includes: a conversation with media business leaders; TV and digital advertising, audience measurement; serial and film production for local and international markets; commercially successful documentary projects; socially significant content and its role today; innovations in the content industry; peculiarities of film distribution during the war; animation and children's content; content and brands (sponsorship, product placement, licensing); private investments and state support for the media industry; Ukrainian and global streamers and FAST channels.

Also, traditionally, at Kyiv Media Week, special attention will be paid to research and analytical reviews of various areas of the media market. Exclusively for the participants of the forum are prepared:

The change in the viewing attitudes of Ukrainians during a full-scale war: cinemas, platforms, willingness to pay for content (based on a sociological survey of the KMIS);

TV viewing trends 2021–2023: broadcast structure, landscape change, audience migration;

Leaders of film distribution. Rating of Ukrainian producers, directors, screenwriters, operators 2014–2024;

Trends in global VODs and an overview of the streaming landscape of Ukraine;

Overview of global trends in series and non-game shows.

The first results and key research insights will be presented directly during the program event. And you can familiarize yourself with the analytics being prepared for the forum in detail in the traditional KMW White Paper. The document will be available a few weeks after Kyiv Media Week ends.

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